“A freelance shoemaker, weaver, paper sculptor and innovator with over 30 years of experience at Nike”, Mike Friton’s innovation laid the path for many of the elements in athletic footwear people wear today. Forever experimenting with pioneering fabrics and technologies, Friton’s career shows how pushing the boundaries in his field have the laid path to unique end results. Directed by Tristan Stoch, hopefully Friton has a few years to go yet.