Famous in the run up to the World Cup for Costa Rican striker Joel Campbell buying an entire box of stickers, only not to find his likeness, Panini stickers albums are a huge tradition every World Cup. Collected by school kids and big kids alike, photographer Tom Jenkins‘ was invited behind the scenes to Panini’s São Paulo’s Panini sticker factory, capturing the sheer scale of this global phenomenon and the strain it puts on the tireless workforce.
