Showing posts in Advertising

A Year of Sun With Mr. Persol

By Sam Bathe on 21 Jan 2012

With illustration and design by the amazing duo behind Fleet Street Scandal, Kevin Dart and Chris Turnham, co-direction by Stéphane Coëdel and Tyler Brûlé and co. at Winkreative putting the whole thing together, this is an almighty A-list Persol had on their hands, and it pays dividents. Hopefully the spot will get the air time is deserves.

The Bark Side Teaser

Posted in Advertising, Cars
By Sam Bathe on 17 Jan 2012

Featuring a mini-Darth Vader in their last commercial, it’s fair to say Volkswagen has acquainted themselves nicely with Star Wars of late but their Superbowl 2012 spot is something else. Barking a familiar tune, the car manufacturer has teased a wonderful preview of the final advert with an invite to their special Big Game event too.

Pets Figure Out Their Owners

Posted in Advertising
By Sam Bathe on 27 Dec 2011

Wonderful set of ads for the Shelter Pet Project. Conceptualised by Draftfcb. More after the jump. Show the rest of this post…

John Jay Talks Creativity

Posted in Advertising
By Sam Bathe on 18 Oct 2011

Executive Creative Director at superstar ad agency Wieden + Kennedy, John Jay is up there with the most talented and creative people in the world. So when for Fast Company he gave an exclusive insight into his methodology and creative process, you should probably sit up and take note. He sures makes you want to get into advertising too.

Müller: Wünderful Stuff

Posted in Advertising
By Sam Bathe on 9 Oct 2011

Breathtaking new 90 second spot for Müller’s range of products. Alongside Müller Rice and Fruit Corner, some of your favourite cartoon characters make an appearance too. Produced by TBWA London and scored by Guy Farley.

Human Backpacks

Posted in Advertising
By Sam Bathe on 1 Oct 2011

Imaginative campaign thought up by Crispin Porter + Bogusky for Best Buy’s Geek Squad technical support team.

Inspired Insults

By Sam Bathe on 17 Jul 2011

Great 60-second spot for Johnnie Walker, written and directed by Jason Colvin. Shows TV ads can be clever.

Bach’s Cantata 147 On A Giant Wooden Xylophone

Posted in Advertising, Art
By Sam Bathe on 14 Apr 2011

Amazingly ambitious ad for Docomo’s new Touch Wood SH-08C phone, which is pretty cool itself, but has nothing on the commercial. All thought up by Invisible Designs Lab.

Buy Post-It!

Posted in Advertising, Fun
By Sam Bathe on 12 Feb 2011

Another great advertising campaign by Publicis. Another concept after the jump. Show the rest of this post…

HBO ‘Unexpected’

Posted in Advertising
By Sam Bathe on 24 Dec 2010

Amazing idents for HBO, as if they needed to be made even cooler. Directed by Ash Bolland. VFX by Umeric.

FAN THE FIRE is a digital magazine about lifestyle and creative culture. Launching back in 2005 as a digital publication about Sony’s PSP handheld games console, we’ve grown and evolved now covering the arts and lifestyle, architecture, design and travel.